Election day — Monday, October 26

Re-elect

Bill Roberts

Councillor for Sophiasburgh Prince Edward County, Ontario · Municipal election 2026

Roads take a term. Schools take a community. Hospitals take the better part of a decade. What matters is who is still pushing after the meeting ends.

Bill Roberts campaign lawn sign: Re-elect Bill Roberts, A Strong Voice for Sophiasburgh
ExperiencedCouncil experience, and the relationships that make it count
AccessibleAnswers the phone. Shows up. Listens.
AccountableResponsible spending and transparent decisions
Getting Things Done

A record of showing up

Four things Sophiasburgh decided were worth fighting for.

01 Bill Roberts holding a signed Prince Edward County Road 49 sign

County Road 49

Bill committed that reconstruction would begin during this term of Council. It has. There is more work ahead — and no single Councillor delivers a project this size alone.

Promised · Started · Getting done
02 Bill Roberts at the Sophiasburgh Central School sign

Saving Our School

Sophiasburgh Central faced closure. Bill made the case to the Premier's office — then residents turned it into the County Food Hub. “The kitchen that saved a school.”

A community that wouldn't let go
03 County Weekly News front page reading FOUR MORE YEARS

Fighting for Our Hospital

A recommendation could have closed Prince Edward County Memorial Hospital. Bill made the case to Ontario's Minister of Health. The recommendation was reversed.

Local healthcare, close to home
04 Bill Roberts at a community information booth

Quinte Region Drowning Prevention Coalition

Promoting water safety through education, awareness and community action to help prevent drowning and save lives in Quinte and the County.

Keeping our waters safe
Around the Riding

Out in the County

Sophiasburgh and the places the record lives.

Shire HallAt the County council chambers in Picton
The County Food HubThe tenant that kept the school open
PEC Memorial HospitalThe rebuild Sophiasburgh waited years for
The donor wallFinding his name among the hospital patrons
Construction underwaySteel and concrete, not a press release
H.J. McFarland Memorial HomeThe facility will grow from 84 to 160 rooms, with larger spaces, balconies, and expanded gardens
Northport docksNew docks on the bay at Centennial Park
The Kindness BenchA bench he donated to the park at Northport
Centennial ParkThe places neighbours actually gather
Our Annual Sophiasburgh Trash BashOur volunteers truly put the “unity” in community — with thanks to the Demorestville Women’s Institute and the Demorestville Volunteer Firefighters
What Supporters Say

The only thing I don’t like about Bill Roberts is never beating him on the tennis court. Other than that, he always gets my vote. Having worked with many politicians, Bill easily makes my top ten.

Representing Sophiasburgh is his mission, which he does with charm and a listening ear. He is the strongest, most articulate voice on County Council, balancing growth with respect for our past. We are fortunate that he is willing to serve again.

Hon. Greg SorbaraFormer Ontario Finance Minister

Bill Roberts is happiest when he’s helping the residents of Prince Edward County, improving his Sophiasburgh community, building friendship and improving their lives.

He strives as a Councillor to make improvements and yet, keep taxes at an affordable level. Bill does this by working with Quinte partners and seeking financial assistance from various levels of government. He is very good at working with his colleagues as his positive approach is infectious.

Jim HarrisonMayor, City of Quinte West

We want to publicly voice our support for Bill Roberts, who has been an outstanding representative for our Ward, as well as a senior leader on Council. His credibility, contacts, and skills have played an important leadership role in so many County events, policies, and plans.

Judy KentOrder of Canada Rosemary KentFormer music teacher, Sophiasburgh Central School

He takes care of Sophiasburgh and our residents on a one-to-one basis, while also being deeply involved with all the important County files, issues and, most importantly, decisions that will affect every one of us across all the wards.

This mix of nano local action and depth of experience on a County and regional level is very hard to come by. That’s one of the many reasons I’m supporting Bill Roberts once again to be our Councillor.

Mike FarrellAward-winning market researcher and strategist, Farrell Insights

During three terms on Council, Bill has brought strong leadership to Sophiasburgh and Prince Edward County. He studies staff reports, considers long-term impacts, and advocates for sound decisions. His Council experience will be valuable as issues arise. Effective governance needs both fresh ideas and experienced members.

Bill responds to local concerns. When seasonal load restrictions threatened grain deliveries, he worked with County staff to establish a permitting process that protected specialty markets. When a bylaw omission affected young farmers’ plans, he met with staff that day to address it.

His communication has inspired action, including a 4-H and Rotary effort that raised more than $1,200 for youth in Krasyliv, Ukraine. We wholeheartedly support Bill’s re-election.

John ThompsonPast President, Prince Edward Federation of Agriculture Jane ThompsonClub Leader, Prince Edward 4-H Association
Priorities

The work isn't finished

Five things to keep working on — not twenty-five promises.

01

Rural character

Farmland, waterways, rural roads and the close-knit communities that make this place what it is.

02

Responsible spending

Reliable services, responsible budgets, and plain-language explanations of where the money goes.

03

Roads & infrastructure

Data-driven investment, and finishing what has been started.

04

Healthcare close to home

Rural equity in healthcare delivery and a fairer provincial contribution so the burden doesn't land on municipal taxpayers.

05

Listening

Regular resident conversations and plain-language Council updates.

Your home. Your concerns. Your voice.

Bill believes the best ideas start with a conversation between neighbours. If something in Sophiasburgh needs attention, he would rather hear it from you directly.